Interaction is defined as reciprocal action or influence i.e. blogging is speaking into the void of the internet, and interaction is what happens when someone shouts back through the darkness (yes, even if they are shouting something like, “that colour doesn’t suit you” or “Nice pics! Follow me at…”).
As a blogger and social media user, interaction doesn’t just validate our activity, it adds value to our content (because it’s obviously stirring something in someone) and helps us achieve our personal goals, all whilst keeping the blogosphere alive and well.
What most of us want to gain from writing our little (or big) blogs, is to start a conversation, share our opinions with the universe and get something in return. Confirmation of our feelings maybe, support from our peers or just a listening ear that doesn’t mind the venting (and maybe even relates). Interaction is undoubtedly important when it comes to the game of blogging.
But even when our strategy is water tight or just as things were starting to roll again, we can all be susceptible to the world of corrupt interaction.
Much like a positive interaction with friends and peers, a corrupt interaction can help add value to the content we’re putting out there because having responses to our creativity means we’re getting somewhere, right? Not necessarily.
We all turn our noses up at the #f4f or #likeforlike hashtags and comments but is promoting our content into a sea of others doing the same any different?
Although it’s subjective at the end of the day, I have different opinions on which interactions I favour over others. We probably all do, and it’s about time we started to stick to our guns a little more.
As a general rule, I don’t read blog posts unless I was organically drawn to the title or its contents, even if the title interests me, I could get a paragraph in and leave because it’s just not my cup of tea, and that’s fine. There are so many blogs in the world there’s no point wasting time on one that isn’t for you. You can guess that because of this, I don’t comment on a lot of posts either, that is, unless they’ve struck a cord with me and words start to tumble in a natural response, rather than a forced, “what a great post… loved the photos… yadda yadda… here’s my link…”, kinda of way.
Another kind of interaction that I don’t value as much as maybe I should, is polite interaction. You know, someone liking a few of your Instagram photos because you just discovered them and liked their whole gallery. As much as it irks me, it’s something we’re all guilty of. We don’t want to follow someone for whatever reason (usually just because they’re not providing the content we are looking for) but want to throw something their way, as a bit of an acknowledgement.
To me, the number one type of interaction that I strive for through my content is organic interaction. This simply means that someone has decided to interact with a piece of content because they want to! Not because they feel obliged, nor because I interacted with their content, just because they liked what they saw (or read).
Blogging chats are a fantastic example of positive, organic interaction. Usually, in a blogging chat there isn’t a great deal of self-promoting, so when someone likes what you have to say and clicks through to discover that you have even more unpopular opinions, it is coming straight from their interest in the content. Hurrah! Blog chats are also great for interaction (because I mean duh, it’s all interaction) because you’re not just seeing what people are presenting their content as, you see their manner and persona, which is so valuable when we’re discovering new blogs.
Getting the know the person behind the blog also translates into the best kind of comments we get on blog posts, videos or social platforms. Comments that share something with us. A lot of bloggers agree that comments are still king, and getting back to anyone who’s decided to leave one is priority one, especially, when it’s a comment full of actual feedback and someone’s stream of consciousness. They’re literally the best comments to get (and the best comments to leave – I hope).
Okay guys, now we’re getting to the interactive part of the blog post. What’s your favourite type of interaction online? Do you love it when people relate and respond to your posts, or do you prefer a humble like or share?
Like most bloggers who are blogging about their lives and their passions, I’m going to be sat here favouring and cheering on organic interaction until the cows come home. I think it quite literally make the blogoshpere go around.
We’ll cover the flipside too (because why not), so what’s the type of interaction online that really irks you? Like I’ve said, the one that gets to me is the polite types of interaction, the false likes and the gracious, empty comment.
For now, let’s all keep clicking onto those posts that make us go, “hmm” or “ooh” or “wow, I really do wonder about that…”. That’s how to keep interaction in tip-top shape.